SKU: 69240887902

Formula 23 Original Black Tattoo Ink

Sale price$66.02 Regular price$73.35
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Ships within 48 hours · Estimated delivery Jul 15 - Jul 20

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Description

Formula 23 Original Black Tattoo InkProduct Description Product Description "For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine tuning it to be applied as such." BJ Betts BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An

Product Description

Product Description









"For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine-tuning it to be applied as such." - BJ Betts

BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An art form that he feels "dissipated over the years" and is just recently being resurrected.


Over the years, Betts noticed that, of all the black tattoo ink products available, no one product met a lettering artist's needs. So he took it upon himself to develop a new and better ink. Once he had a formula that worked and that he would put his name behind, he brought it to the Intenze owner Mario Barth, who is known for his consistency in product innovation and constant attention to detail. With Intenze behind the production, Betts knew that each bottle of Formula 23 would contain a superior product.


So what makes Formula 23 so superior? First, this is a highly fast-running product. It can keep up with a quick hand without feeling like it's running out of gas when you're pulling fast lines. Secondly, it's a highly dense black that breaks down nicely into a perfect gray for any shading. Thus making it a superior lettering ink that performs just as effectively as a standard solid black tattoo ink. Finally, this is an ink that wipes clean so that stencils won't be lost and time won't be wasted removing excess ink.








As far as Betts is concerned, this is the best ink he's ever used. And, it is not just Betts who stands behind the product, Reviews from industry leaders who've tested Formula 23 are excellent, and the request is pouring in by artists such as Tim Hendricks and Shawn Barber, to name a few. Some of the industry best's initial feedback to Betts has been comments like "When can I get more?" and "I need a gallon of this."

BJ Betts and Intenze Products are proud to introduce Formula 23, a genuinely superior black ink.

 


All our pigments are proudly made in the USA in an ISO 9001/2005 and ISO 22716 Facility, ensuring the highest quality standards. We are proud to say that our pigments are vegan and cruelty-free, reflecting our commitment to ethical and sustainable tattooing practices.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
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Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 69240887902

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Melita96
Fort Morgan, US
★★★★★ 5
Perfect!
Color: back mitt
Easy to use !
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 3, 2026
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TRACIE
Whiting, US
★★★★★ 5
Back Applicator
Color: back mitt
Works good and gets the job done. Trying to get anything on your back is always awkward but this definitely helps. It’s also nice and soft.
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Reviewed in the United States on March 24, 2026
J
Verified Purchase
JAdams
Bozeman, US
★★★★★ 4
Good Solution
Color: back mitt
Its a good solution for self tanning your back.
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Reviewed in the United States on March 12, 2026
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Jenna
Lexington, US
★★★★★ 5
Great product!
Color: back mitt
Great !
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Reviewed in the United States on April 23, 2026
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Verified Purchase
Rachel K.
Chelsea, US
★★★★★ 5
Just as expected
Color: back mitt
Great for helping me apply lotion to my back.
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Reviewed in the United States on April 8, 2026

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